Tuesday, April 24, 2018

Summer bursts with fun yet healthy flavors at Fruitas Holdings Inc.



MANILA, Philippines—Summer promises to be extra fresh and refreshing as Fruitas Holdings Inc. (FHI) brands – Fruitas Fresh from Babot’s Farm, The Mango Farm, House of Desserts, Buko Loco, Buko ni Fruitas, Johnn Lemon and Juice Avenue – launch delicious offerings for the season, featuring mouthwatering combinations of Filipino flavors.

 Fruitas Holdings is releasing the perfect treats to provide its customers a quick energy boost and just keep everyone feeling chill this summer with Freese!, Mango Cheese, Buko Keso, Honey Lemon & Cucumber Lemon, and Guyabano Juice. Each product is made from flavors that are most favored by Filipinos, creatively mixed together into great summer drinks that are not just tasty, but healthy as well.

Love cheese? Say Freese!

Taking the spotlight among its summer offerings is FHI’s favorite fruit shakes combined with the all-time Filipino favorite, cheese. Building on this combination, FHI is infusing its mango and buko shakes with delectable cheese, creating a flavorful yet healthy drink that is sure to please even the most discriminating of palates. 



Heading its cheese-based offerings is the Fresh Mango with Cheese Smoothie or Freese!, a delightful smoothie combining fresh mangoes and cheese—both known for their health benefits. Mangoes are rich in vitamin A and C while cheese is a great source of protein, calcium and Vitamin B12, which is essential for neurological health. Together, mango and cheese make the perfect summer treat, a sweet, salty, and creamy delight for all mango shake fans.  

Freese! is available at all Fruitas, and House of Desserts outlets around the country for just P89 for a large cup at all outlets.

Those who love this mango-cheese combination could also check out the new Mango Cheese smoothie available at Mango Farm, offering the same sweet and healthy goodness of Freese.  The Mango Farm offers medium sized cup for P69, large sized cup for P89, and grande size for P119.

Filipinos would love the new Buko Keso, a refreshing smoothie combining cheese with all the health benefits of another classic favorite, coconut. Known all over the world as a super food with tremendous benefits for the whole body, coconut helps prevents formation of kidney stones, diabetes, and heart problems with its antioxidant properties. This delicious smoothie is available in all Buko Loco and Buko ni Fruitas outlets for only Php 69 for Medium, Php 89 for Large, and Php 109 for Grande.



Enjoy life’s lemons with a twist

There’s nothing like a cool, zesty lemon drink to survive the sizzling hot summer. For a refreshing moment, two new drinks with a twist will be available at all John Lemon stores –Honey Lemon and Cucumber Lemon. These drinks combine the health benefits of honey and cucumber, with Vitamin C-rich lemon as its base. 

Honey Lemon is a perfect thirst quencher, featuring the sweet taste and health benefits of honey, which is known to provide energy and increase immunity, and is packed with vitamins, minerals and antioxidants.

Cucumber Lemon is an extra cool drink featuring the distinctive, fresh taste of cucumber, which is known to lower blood pressure, reduce risk of kidney stones, manage diabetes and prevent constipation while brightening the skin and maintaining overall body functions. 

The favorite lemon drink is enhanced by the comforting taste of honey and cucumber, which is loaded with vitamins and minerals to improve health, boost immunity, and keeps the skin looking good. These new lemon drinks promise to bring summer bliss for only P95 for a medium cup and P129 for a large cup.

Health in a bottle with guyabano

Touted as a cancer killer-miracle fruit, guyabano is gaining a wide following for its healing properties. For those who want a real health kick, Guyabano Fresh Juice will be available at all Juice Avenue stores. Infused with vitamins, it’s perfect for those who want to relieve headaches and migraines, prevent leg cramps and rheumatism, and aid weight loss. At P69 for a 500 ml bottle, it’s definitely a great way to keep the doctor away.

These fun and playful combinations highlight Fruitas Holdings’ efforts to delight Filipino consumers who always want something new and fun in their choice of refreshments. These new products also reflect Fruitas Holdings’ efforts to meet the evolving needs of Filipino customers who are growing more conscious of their health and nutritional needs.



 “Filipinos want something new and healthy, and we at Fruitas Holdings are committed to bring them products that would fit their lifestyle and health needs. By creating new products across various brands, we are able to expand and diversify our portfolio while bringing our customers food products that they will enjoy,” said Lester Yu, President and CEO of Fruitas Holdings Inc.

With these new offerings, staying chill and refreshed this summer will be extremely easy. For more information on the new products, one may follow them on their Facebook pages: Fruitas(https://www.facebook.com/FruitasShakes), Buko Loco (https://www.facebook.com/BukoLocoPH/) and Juice Avenue (https://www.facebook.com/juiceavenueph/).

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Fruitas Holdings Inc. is the leading group in the food cart industry in the Philippines. Since its first stall opened in 2002, the group now has over 800 stores all over the country and over 20 brands in its portfolio, which includes well-loved food concepts Fruitas fresh from Babot’s Farm, Fruitas Ice Candy, Black Pearl, Buko Loco, Juice Avenue, Friends Fries, the Mango Farm, Halo Halo Islands, Johnn Lemon, Shou Hand Pulled Noodles, Cindy’s Candy Cloud and Fancie.

For more information, you may visit: http://fruitasholdings.com/.

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